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Blepharoplasty Lady

Why more men are opting for cosmetic procedures (and what they’re getting done)

March 7, 2019

Older man considering treatments at SpaMedica in Toronto

Historically and traditionally speaking, the vast majority of plastic surgery patients have been women. But in case you missed the memo, men too are becoming increasingly concerned with their appearance, likely in part because it’s becoming more acceptable for them to say so and then act on it. Hello, modern times! Indeed, new statistics released by the American Society of Plastic Surgeons reveal that more than 1.3 million cosmetic and medical aesthetics procedures were performed on men in 2017 alone.


Here are a few of the most common cosmetic procedures men are opting for at SpaMedica Plastic Surgery in Toronto:


Botox Injectable


Botox Injectable, (AKA “Brotox” when patients happen to be men) works to relax the facial muscles responsible for the repeat facial movements implicated in exacerbating signs of aging like fine lines and wrinkles. There is minimal discomfort, it takes about 15 minutes, and most patients can return to their daily activities immediately. To maintain results, repeat treatments 2-3 times a year are recommended. Although the effects of Botox Injectable can vary significantly between women and men, male patients are in expert hands with Dr. Mulholland, who is one of the pioneers of Botox injectables, having taught thousands of physicians his advanced techniques worldwide.


Soft tissue fillers


Soft tissue hyaluronic acid dermal fillers are injected under the skin to provide contour and shape, or to correct lines, wrinkles, furrows, and lack of volume in the skin of the face. Fillers have a very low-risk level, with close to no side effects. As long as you follow post-care instructions, healing occurs within a matter of days following the procedure. Although soft tissue fillers are a long-lasting, effective solution for wrinkles and folds, their results are not permanent. Many choose to return to SpaMedica and repeat the procedure a year or so after their original treatment.


Laser hair removal


Laser hair removal programs offered at SpaMedica in Toronto consist of a series of procedures in which laser energy is harnessed to permanently eliminate and reduce the growth of unwanted hair. While most medical spas offer one kind of laser, we have 10+ lasers, including three major wavelengths, in order to optimize permanent hair reduction for any skin type. A single laser hair removal treatment takes 5-10 minutes for a small-to-medium zone, and for larger zones like a man’s back, a high-speed 810 nm laser diode system is deployed, so treatment takes just 6-20 minutes! After six treatments, most patients achieve a 50-80% permanent reduction, and any hair that’s left is rendered finer and lighter. Bonus: if you don’t see a minimum 75% hair reduction, you get complimentary treatments until you do!




Excessive sweaters can produce 4-5 times more sweat than others, which interferes with many aspects of life, and puts a literal damper on one’s confidence. For the millions suffering from excessive underarm sweating, aka axillary hyperhidrosis, MiraDry is a safe, noninvasive procedure that delivers electromagnetic energy to your armpit to eliminate sweat glands permanently. For the best results, you should undergo two procedures, three months apart. Expect minimal to zero downtime. And fear not: since you have 4 million+ sweat glands—only 2% of which are in your underarms—the eliminated sweat glands won’t affect your body’s ability to cool itself.


Hair transplantation using FUE


With Follicular Unit Extraction (FUE) and transplantation, follicular units of hair can be harvested in singles, doubles, triples and quadruples, while rooted together in a single unit. This advanced process ensures genetically related hair families grow together, leading to a more natural growth pattern once transplanted. The preferred donor site for harvest is the back of the scalp, and thanks to robotic FUE harvest technologies like Artas Hair Transplant and NeoGraft Hair Transplant, harvesting hair can be done without leaving a linear scar. Typically, over 85% of the grafts will survive, post procedure. By 12-14 months, you’ll notice nice, new, thicker hair growth in the treated area!




Modern approaches to liposuction for men are markedly different from those for women. Male fat tends to be more fibrous or “gristle-like” than female fat. Various advanced energy-assisted devices may be inserted into the unwanted areas of male fat to gently and effectively coagulate and liquefy it before removing it. The most common areas of liposuction for men are the love handles, AKA the “spare tire,” and the double chin. Dr. Mulholland is renowned for his male liposuction techniques: he himself pioneered the use of commonly used techniques such as BodyTite, which is not only a highly effective fat removal procedure, but also works to tighten skin in the treated area for the best possible outcome.


Nonsurgical liposuction


While a nonsurgical CoolSculpting body contouring treatment achieves less than surgical liposuction can, a noticeable improvement can still be observed! For men, the most common CoolSculpting treatment areas include the love handles, lower tummy pot, breast fat, and double chin fat, although the love handles tend to see the most success with this method. It should be noted that CoolSculpting works by killing subcutaneous fat (under the skin), but does not work on the visceral fat inside your belly. It takes about 6 weeks for the final, optimal results of a CoolSculpting treatment to be visibly achieved, but many start to see an improvement as early as 3 weeks.


To learn more about the fantastic options available for men’s plastic surgery in Toronto, schedule a consultation at SpaMedica today!

Dr. Stephen Mulholland, MD
Posted by Dr. Stephen Mulholland, MD
has been practicing plastic surgery for over 20 years. He is one of Canada’s most renowned and best plastic surgeons in Toronto with his wealth of experience, artistry, and humbleness towards his patients.

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